This corporate social responsibility programme launched by AirAsia aims to raise fund for the National Cancer Council of Malaysia (MAKNA) with their special edition T-shirts that feature the iconic AirAsia captain and cabin crew uniform and carry the MAKNA logo and tagline ‘A Meaning to Life’. The T-shirts sell for RM30 each.
Proceeds from the sale will go directly to MAKNA.
AirAsia is also running a photo contest for those who buy the T-shirts and stand a chance to win flights to selected AirAsia or AirAsia X destinations.
They just have to upload a creative photo of themselves wearing the T-shirts on Twitter or Instagram and hashtag #AirAsiaMAKNA.
Winners will be notified by AirAsia at the end of the campaign period.
For more information, visit www.airasia.com/airasiamakna.
Read more: http://www.theborneopost.com/2015/06/27/airasia-to-sell-t-shirts-to-raise-fund-for-cancer-patients/#ixzz3l8XoMNEN